SEO 2013 Santa Rosa2012 is coming to an end, and we are nearer and nearer to 2013. If you are a business owner, now is the time to make new plans for the new year (If you haven’t done so already). When you own an online business, making a new marketing plan that will work is crucial to your success. Online marketing is all about using different marketing techniques to increase traffic and conversions. Google is currently the king of all search engines, so it is crucial that you know what Google loves and hates.

With the latest penguin and panda updates, a lot of sites lost their rankings or worse, got blacklisted by the search engine. Many specialists have said that Google will roll out even more updates in the future and webmasters need to be prepared. You should build your seo strategy around some basic techniques that Google loves.

Social Media Involvement
Google is putting more and more importance in social media networks when calculating a website’s ranking. Now, if you want to improve your ranking, you should set up an account on Facebook, Twitter or Pinterest and actively promote your business on those networks.

High Quality Content
Google hates low quality content, it especially hates spun or duplicate content. Therefore, if you want to improve your ranking the safe way, you should start investing some money on high quality content. If you are not a good writer, hire some professionals to do the work for you. High quality content will also get shared more often and you will gain more readership over time.

Video Marketing
People love watching videos, that is why YouTube is so popular. If you could embed a few interesting videos or better yet, create the videos yourself, you will be able to attract a lot of traffic.

About Ryan Perry

Ryan Perry has taken his 10+ years of business ownership and hands-on marketing skills and focused them on online marketing. In April of 2009, he started Simple Biz Support with an emphasis on Search Engine Optimization (SEO). Ryan is propelling local business websites to the top of Google, Yahoo and Bing resulting in increased market exposure and revenue for his clients using a variety of internet marketing tools including blogs, article submissions and video. Additionally, Ryan speaks and vlogs (video blogs) about internet marketing, educating business owners how to effectively use various SEO tools and techniques to promote their business on the internet. Ryan currently resides in Santa Rosa, CA. Connect with Ryan on Google+