Mark Attwood

Internet marketing, also referred to as i-marketing, web-marketing, online-marketing, or e-Marketing, is the marketing of products or services over the Internet.

But I’m sure you knew that anyway. The internet has a global audience and is therefore able to reach everyone in some way or another. Another unique and brilliant aspect of the internet is the ability to provide responses and elicit responses instantly – a valuable tool in internet marketing. mark attwood
Internet marketing ties together creative and technical aspects of the Internet, including: design, development, advertising, and sales.
Internet marketing also refers to the placement of media along different stages of the customer through search engine optimisation, banner ads, ad word campaigns, direct marketing and other things. mark attwood The cost of internet marketing is relatively inexpensive compared to the old way of advertising, particularly when you take into account the ratio of cost to reach the target audience. Companies can reach their target audience using far less money that the traditional method of advertising. The internet allows the user to research and purchase the products they want at a time of their choice. Therefore businesses can harness this power and see results pretty quickly. This way of marketing is effective depending on goals on cost volume profit analysis. Internet marketers also have the advantage of measuring statistics easily and inexpensively. Everything can be traced, noted, tweaked, tested, and retested. Which means that advertisers can do test runs, check campaigns, scrap ideas that aren’t working quickly and without much lost revenue. The advertisers can use a variety of methods: pay per impression, pay per click, pay per play, or pay per action. The effectiveness of a campaign can keep being tested – improvements made along the way until the selling of a product is perfect. The results of campaigns can be measured and tracked immediately because online marketing initiatives usually require users to click on an advertisement, visit a website, and perform a targeted action. When you think of the limited effectiveness of booking the slot between Coronation St, that is why internet marketing is the only way forward for advertising. Internet marketing is still in relatively in its infancy – new ways and methods are bing discovered as we go on, so this is a really exciting time to grasp the concepts of what internet marketing can do for you. mark attwood

About Ryan Perry

Ryan Perry has taken his 10+ years of business ownership and hands-on marketing skills and focused them on online marketing. In April of 2009, he started Simple Biz Support with an emphasis on Search Engine Optimization (SEO). Ryan is propelling local business websites to the top of Google, Yahoo and Bing resulting in increased market exposure and revenue for his clients using a variety of internet marketing tools including blogs, article submissions and video. Additionally, Ryan speaks and vlogs (video blogs) about internet marketing, educating business owners how to effectively use various SEO tools and techniques to promote their business on the internet. Ryan currently resides in Santa Rosa, CA. Connect with Ryan on Google+